About us

Out of the studio,onto the water.

Rally did not come out of a brainstorm about “something with a quiz”. It came out of a studio that has worked with sound, story and technology for years, and wanted to see what happens when you let that loose on a boat full of people.

ADAM

Not new to this.

ADAM is the creative studio from Groningen behind Rally, built by people with a background in audio. Our roots are in audio technology, sound design and interactive sound experiences. We know how to build tension with sound: the tone, the rhythm, the pause.

For years we have built productions where technology and story come together, from audio tours through the city centre to interactive installations. Serious craft, with the same core as Rally: technology that adapts to people, not the other way around.

Rally is the playful side of that same house. Where our audio productions tell stories, Rally lets the whole group play along: live, on location, all at once.

Visit the ADAM website
adamagents.nl
The website of ADAM, the studio behind Rally
adamagents.nl/about
The website of ADAM, the studio behind Rally
adamagents.nl, the studio behind Rally

Our DNA

What we bring to every game.

Audio expertise

Years of experience in sound design and audio technology. That is why Rally sounds good and every game moment feels tightly timed.

Real-time technology

Live, synchronous and stable, even with a full boat of players. Built on the same technology as our interactive productions.

Location as a story

With Stadsstemmen we previously built a location-based audio tour through Groningen. That knowledge now powers Rally’s location layer.

Groningen, NL

Locally rooted, active nationwide. Personal contact on every project.

Why Rally

From listening to playing along.

A good game is like a good story: timing, tension and taking turns. When Stadsstemmen showed us how powerful a story becomes once it knows where you are standing, the next step was obvious: turn it into a game you play all together, at the same time.

That became Rally: host-led like a pub quiz, location-based like a city walk, and competitive enough to keep the ride home entertaining.

Curious what Rally could be at your location?

Email us or just call. We are happy to think along, even if it is only half an idea so far.